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Steno is a fast-scaling court reporting agency in the legal services industry, supporting law firms and legal professionals across multiple markets.
Steno was scaling quickly but kept hitting tactical roadblocks. They identified campaigns and programs they knew would be successful, but didn't have the internal talent to execute them fast enough. Previous agencies and freelancers couldn't keep up with their speed or maintain quality control over deliverables.
TGTC helped Steno by embedding full-time talent that integrated directly into their workflows and moved at the pace the business required. Starting with graphic designers, TGTC increased design throughput not just for marketing, but across multiple teams. We then embedded a PR coordinator who scaled regional PR pitches and thought leadership, helping Steno move into new markets faster. The embedded talent quickly grasped Steno's audience and created campaigns that became immediate hits internally.
Annual Savings compared to local hiring
Increase in design throughput across teams
Confidence in ability to scale with company growth
I would say the biggest win for us has been the increase in the speed that we can operate at. Our initial hires were graphic designers and were able to increase the throughput of the design work not just for the marketing team, but for multiple teams across the company. It has also allowed my team leads to know that they can scale very quickly. So if they come up with an idea, they start running with a campaign and they want to be able to support that and scale it with. We can quickly get somebody in that we know will be worthwhile and will be helpful.