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Zara Ally Said from FCB Africa:

Zara Ally Said: Why Networks Built Her Career

Zara Ally Said

Director of Operations

Company

FCB Africa

Location

Sandton, South Africa

Bio

Zara Ally Said, Director of Operations at FCB Africa.

Zara Ally Said, Director of Operations...

description

Diverse and passionate agency! We believe that great creative work is an economic multiplier

Diverse and passionate agency! We believe...

Actionable Takeaways

Embrace opportunities even when you lack experience – being willing to learn and adapt is more valuable than prior knowledge.

Staying calm under pressure is a crucial leadership skill, especially in high-stress creative industries.

Build your professional network before you need it – 80% of career opportunities come through connections.

Work-life integration requires both strong support systems and strategic scheduling.

Continuous learning and adaptability are essential for growth in creative industries.

Leverage tools like Family Wall to better manage work-life balance.

Don't underestimate the power of LinkedIn for professional networking and career growth.

Conversation Highlights

In this episode of South Africa Tech Marketers, Zara Ally Said, Director of Operations at FCB Africa, shares her fascinating journey from teenage TV presenter to advertising industry leader. Starting with no experience but plenty of determination, Zara reveals how creativity, calm leadership, and strategic networking shaped her success in South Africa’s competitive advertising landscape.

Topics Discussed:

  • Transitioning from entertainment to advertising without prior experience
  • Building project management skills and leading creative teams
  • Balancing high-pressure career demands with family life
  • Navigating hybrid work arrangements effectively
  • The importance of networking in career advancement
  • Managing multiple stakeholders in advertising operations
  • Implementing creative solutions for workflow optimization
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